In the art of Sales, Product Positioning is the heart! 😀
This course has two parts that will take you through Privileged Access Management (PAM) and Sectona PAM’s positioning in the market.
In part I, you will learn essential concepts, including Identity and Access Management (IAM) market, how PAM fits into it, buyer personas, and competitor analysis. And in part II, you will delve into the world of Sectona PAM and learn about sales pitch, and the benefits of the PAM over competitors.
This course also includes bonus notes on pitching Sectona PAM to prospective customers.
So, are you ready to dive deeper and access a blend of knowledge, videos, and reading interventions around Sectona PAM’s market placement? Let us get started!
What you will learn
- Introduction to Identity and Access Management Universe
- Where does PAM fit in Identity and Access Management?
- Understanding Buyer personas in the PAM market
- Competitor Analysis
- Sectona PAM’s core products and key features
- The product’s benefits and advantages over others in the market
Who is this course for?
This course is designed for Sales Representatives interested in acquiring knowledge about Sectona’s PAM and looking to offer our products to prospective customers.
Requirements/Pre-requisites
None as such! Let us get started 😊
This course includes
- 4 hours of on-demand video 
- Exclusive resources to access kit
- Interactive Learning mode for active engagement
- Limited time access
- Certificate of Completion
